Privacy Policy
This Privacy Policy explains how we collect, use, and disclose your Personal Information (as defined below) when you access our websites linked to this Privacy Policy (collectively, the “Sites”) or interact with us through transactions, communications, or other engagements (collectively, the “Services”). For clarity, “Sites” do not include third-party websites that we do not own or control.Please review this Privacy Policy carefully. By accessing or using our Sites and Services, you consent to the collection and use of your information as outlined in this Privacy Policy. If you do not agree with these terms, please discontinue use of our Sites and Services.
Information We Gather
Personally Identifiable Information
We may collect information that can identify you, relate to you, describe you, or be associated with you (“Personally Identifiable Information”), including:
Personal identifiers and contact details such as your name, birthdate, mailing address, email address, phone number, and IP address.
Protected classifications under applicable law including age, gender, marital status, and other demographic information.
Commercial information including product preferences, purchasing history, household income and size, credit history, survey responses, vehicle-related data (e.g., vehicle count, insurance status, model, ownership, usage patterns, and driving history), and home-related details (e.g., property ownership status, home type, insurance coverage, and property details).
Audio, visual, and similar data such as call recordings, video or audio communications, and other media collected for business purposes.
Professional and employment details including job title, occupation, employer information, education background, and employment history.
Internet and device information including browsing history, cookies, pixel data, device specifications (e.g., device ID, browser type, operating system), and other tracking technologies.
Inferences from Personal Information that help us understand your preferences, especially regarding insurance services.
Additional personal information as described under applicable laws such as Cal. Civ. Code § 1798.80(e), if applicable.
Business Data
We collect information related to businesses and their representatives who engage with us, such as Employer Identification Number (EIN), Taxpayer Identification Number (TIN), business address, phone number, email address, and banking details (collectively, “Business Data”). This information is typically not considered Personal Information, as it pertains to the business entity. However, if this Business Data is associated with an individual contact, we will treat it as Personal Information.
Activity Data and Site Usage
We automatically collect data regarding your interactions with our Sites (“Activity Data”). This includes details such as the type of browser you’re using, your device model, device ID, operating system and its version, IP address, internet service provider, the pages you access, as well as entry and exit pages, visit timestamps, click behavior within the Sites, and how long you stay on our Sites. If this data can be linked to you either directly or indirectly, it is treated as Personal Information. If it cannot be traced back to you individually, we consider it anonymous Activity Data.
Communication Logs
We may capture phone conversations and store copies of any written or digital communications exchanged between you and us. By reaching out to us, you agree to the recording and storage of these communications.
De-Identified Information
Occasionally, we may gather or generate de-identified information. Once Personal Information has been de-identified, we will not attempt to link it back to the individuals it originally related to. We are free to collect, use, and share de-identified information for any lawful purpose.
Methods of Information Collection
Optional Disclosure
We may request that you provide Personal Information when you interact with us, such as when you reach out to us, complete a form on our Sites, or make a purchase or payment. While sharing this information is voluntary, please note that if you choose not to provide it, you may not be able to access certain features of our Sites or Services, and we may be unable to process your request.
External Data Sources
We may obtain Personal Information from third-party sources, including marketing and sales agencies, data brokers, analytics providers, social media platforms, customer management and feedback services, and publicly accessible databases.
Cookies and Automated Tracking Technologies
We, along with third parties, use cookies (small text files stored on your device to identify your browser and device) and other automated technologies like pixels and clear gifs (collectively referred to as "cookies") to monitor your interactions with our Sites. These tools help enhance your experience by saving preferences across visits and customizing the presentation of our Sites. They also track user engagement with emails and other communications. Most web browsers are configured to accept cookies by default, but you can adjust your browser settings to block cookies or notify you when a cookie is being sent. Please note that some features of our Sites may not function properly if you delete or disable cookies.
Types of Cookies We Use
We utilize the following categories of cookies:
  • Essential Cookies: These are necessary for the operation of our Sites and for providing the services you've requested.
  • Preference Cookies: These cookies enable features that enhance user experience, such as remembering your preferences or settings when you return to our Sites, allowing us to offer a more personalized experience.
  • Advertising Cookies: These cookies help us and our third-party partners collect information about your activities on our Sites and other websites. This information is used to serve you advertisements relevant to your interests.
  • Performance Cookies: These cookies allow us and our third-party partners to analyze how our Sites are performing and monitor visitor activity to improve the user experience.
User activity information may be combined with other details about your session and any Personal Information you provide. You can opt-out of specific cookies and tracking tools by clicking the cookie settings icon available at the bottom of applicable Sites. If you reach our Sites by clicking through from another website, we may receive certain information you shared with that site, such as search terms, and use that information in accordance with this Privacy Policy. Be sure to review the Privacy Policy of the website you came from to understand what information it collects and how it’s used. We may retain and use information provided to us by other websites in accordance with this Privacy Policy, and it may be combined with Usage Data or Personal Information.
Google Analytics
We use Google Analytics to gather insights into how our Sites are used. For additional details on how Google Analytics collects and processes Personal Information and Usage Data, please refer to Google’s Safeguarding Your Data disclosure.
Behavioral Advertising and Targeting Across Platforms
We may partner with external advertisers, search engines, social media platforms, and advertising networks (collectively known as "Ad Networks") to better understand your preferences and show you advertisements or content tailored to your interests. These third parties might gather data about your usage of our Sites, Services, as well as your interactions on other websites or online services. They typically utilize cookies and other tracking technologies for this purpose. We or the Ad Networks may enhance the data collected to create a personalized user profile based on your behavior. Please note, our Privacy Policy does not govern how Ad Networks handle the information they collect, unless they are acting as our service provider. Ads may be displayed on our Sites or external websites. If you wish to opt out of receiving targeted ads, visit the Digital Advertising Alliance (DAA) Consumer Choice Page. There, you can opt out of specific ad networks. Remember, opting out is device and browser-specific, so you will need to adjust settings for each. Clearing your cookies may also reset your preferences, but the DAA provides browser extensions to help maintain your opt-out choices. Please understand that opting out only affects interest-based advertising from the Ad Networks that participate, and you may still see other types of advertising.
Data Collected from Advertisements
When you access our Site through an advertisement (such as a banner ad), we may gather details about the ad you engaged with, including information like which item you clicked, as well as the date and time of your interaction.
Survey Participation
Occasionally, we may ask for Personal Information through surveys. Your participation is entirely voluntary, and you have the option to decide whether or not to share your Personal Information. Typically, the information requested may include personal identifiers and contact details.